Optimizing for Google Maps is one of the most critical aspects of local SEO services in Phoenix. Modern consumers use this tool to find businesses near them while they’re out and about. If your business ranks high on this list, you’re more likely to get new customers. There are several ways to gain prominence on this platform, and we’ve listed some of them below:
- Claim Your Business
Your first step should be to claim your business under Google My Business. It tells Google that the store location belongs to you and is verified. Claimed businesses rank high in the Google Maps listings. It is the first thing experts offering professional SEO services in Phoenix do. These are the steps to follow:
- Log into your official Google Account and go to My Business.
- Type your company name or find it on the Map and claim the location.
- Once you have entered all the information, click on verify.
- Google will send you a verification code to confirm you own the business. Once you submit the verification code to your account, the listing will be verified and active.
Make sure all of the information, including business name, address, phone number, category, etc. are accurate.
- Encourage Google Reviews
Google ratings and reviews influence customers and also have an impact on your Google Map ranking. Listings with more positive reviews and higher star-ratings rank higher. You can encourage your customers to leave behind a positive review by providing convenient links and sending a reminder email. These reviews will also help improve your business’ overall reputation and bring more foot traffic to your location.
- Citations
A citation is a public directory listing that includes your business’ name, address, and phone number. Google uses this information to verify your location and correct its information. The more citations you have, the more legitimate you will appear in the eyes of the search engine. For the best results, make sure that your citation information is accurate and matches the details on your Google listing.
- Optimize Your Website Homepage
If you’re familiar with SEO in Phoenix, you will know that a website plays a vital role in search engine rankings. The quality of your site will also influence your Google Maps ranking. Make sure your website, and in particular, your homepage, are optimized. Ensure they have a good meta description, title, and technical SEO.
These tips will help ensure you rank high on Google Maps and draw more customers to your brick and mortar store.
Why Choose Us?
If you want to rank high on Google Maps, we can help. Our team provides expert local SEO services in Phoenix and is very familiar with the most effective optimization techniques. We use current information and proven solutions to boost your rankings and increase your visibility on Google Maps.