Which Website Builder Should You Use For Your Small Business Website?

Modern consumers almost always check online before they buy a product or book a service. That’s why it is crucial for businesses to establish a strong presence online. You can rely on several different platforms for website design such as WordPress, Wix, Squarespace, and Weebly. Here’s a brief look at what to expect from these platforms:

1. WordPress

WordPress is the most popular Content Management System, and more than 60 million websites use it. WordPress offers many benefits including:

• This platform is SEO-friendly, which means websites that are built on it have a good chance of ranking high on SERPs.
• The WordPress framework is based on responsive design, and your website will perform well on mobile and desktop platforms.
• It doesn’t take too long to build a website on WordPress, and most of the basic features are already in place.

The platform has good security, is updated regularly, and has great features like video integration, forms, optimized images, and more.

2. Wix

Wix is popular with small business owners because it is a straightforward platform. It is ideal for one-page websites and helps owners create something visually pleasing. This platform isn’t for growing businesses, but it does offer several benefits like:

• More than 500 templates to create a fully customized experience. You can choose a style that suits your business perfectly.
• Websites built on Wix are mobile-friendly and will perform beautifully on all platforms.
• Wix is very user-friendly and offers supporting features like SEO booster apps, custom website address, e-commerce support, etc.

It is a great option for businesses that need an online presence without a complex website with hundreds of pages.

3. Weebly

Weebly is an excellent choice for blogs, websites, online stores, and similar platforms. There are over 100 professional templates with unique designs available here, and there are numerous benefits to using it such as:

• It is a mobile-friendly platform and creates responsive websites that perform well on all devices.
• You get royalty-free images, advanced theme editors, video integration, and SEO support.
• Weebly websites are fast and will load quickly on all platforms. That has a positive impact on user experience.

Weebly is a good choice if you’re looking for an easy-to-use platform with cloud-based hosting and excellent security.

4. Squarespace Websites

Squarespace is exclusively for artists and small, local businesses. The platform is easy-to-use and provides outstanding technical support, which makes it popular with freelancers and professionals as well. Some of its best features include:

• It has 40 simple, clean, and minimalist themes that draw focus to the content. That makes the platform ideal for artists.
• The websites are responsive and mobile-friendly. They will perform well on all kinds of devices.
• Squarespace has great e-commerce and shopping cart integration.

This platform is affordable, scalable, and all websites made on the platform look modern. That’s one of the reasons why Squarespace is gaining much popularity in the small business community.

Experts at WSI Digital Marketing are familiar with all of these platforms so if you’re looking for reliable web design services in Pheonix, Call us at 480-467-4435